WeMo That
While at Crispin, Porter + Bogusky, we helped Belkin build a new brand – WeMo. We made a new verb for the world, and we made people say “Aaah” in a category no one cares about. Switches aren’t sexy.
While at Crispin, Porter + Bogusky, we helped Belkin build a new brand – WeMo. We made a new verb for the world, and we made people say “Aaah” in a category no one cares about. Switches aren’t sexy.